The World’s Highest-Paid Models Of 2013

17 September 2014, 21:03. Posted by admin

The World’s Highest-Paid Models, 2013: Gisele’s Earnings Down, Kerr’s Are Up

Success as a model requires flawless genes and a lot of luck. The 10 women on FORBES’ list of highest-paid models have something else, too: business sense.

Take Gisele Bündchen, who leads the pack for the seventh year in a row with $42 million in earnings, seven times as much as second-place Miranda Kerr (and a bit more than quarterback husband Tom Brady’s $38.3 million).

Bündchen’s earnings may be off $3 million from last year’s total, but the 33-year-old Brazilian has enjoyed a sharp rise in fortune since 2009, when she led the list with $25 million. This is in part due to her successful partnership with Grendene, the Brazilian footwear company, in which she owns a stake.

Since 2012, Grendene’s shares have more than doubled, pushing its valuation to a five-year high. The supermodel mom makes millions from her eco-friendly cosmetics company, Sejaa, and multi-year contracts with international campaigns like Pantene, Oral-B and Sky HDTV.

Our earnings estimates are based on editorial shoots, independent licensing ventures, spokesperson gigs and contracts from beauty and fashion companies from June 2012 to June 2013.

Kerr pulled in $7.2 million in the 12 months ending in June, leaping up the rankings from No. 7 last year, when she earned $4 million. The Australian model first strapped on a pair of Victoria’s Angels wings in 2007. Now, at 30, she’s expanded her portfolio with contracts with Quantas, David Jones and Mango. Like Bündchen and many other models on our list, Kerr is trying to cash in on booming markets outside of the States. In Asia, the launch of her skincare line, Kora, and deals to pitch Lipton Tea and P&G detergent brand Bold helped her move up our list this year.

“Because international exposure is so much greater in value, there’s been this sudden shift in the industry where models are all finding ways to expand their brands and partnerships. It’s a smart business model for them,” says Ed Razek, president and chief marketing office of Limited Brands, Victoria’s Secret’s parent company.

Victoria’s Secret still cultivates much of the top echelon of talent in the modeling business. Six of the 10 women on this year’s list either have Angel contracts, or have appeared in the Victoria’s Secret Fashion Show.

Once known for handing out outsized contracts, Victoria’s Secret has ratcheted back over the years, and multi-year agreements have become a rarity.

“Our contracts are based on the way senior business leaders are paid, which is on incentive compensation. So it’s in the best interest of our business, and in the best interest of these models to perform at the highest level possible that they possibly can,” said Razek.

To be sure, the lingerie retailer isn’t struggling in the least bit. In spring of 2012, Victoria’s Secret reported $542 million in operating income, and $655 million in the fall, totaling $1.2 billion (which was 70% of Limited Brands’ $1.7 billion in operating income). The company pays models less simply because it can — the prestige of being an Angel is rich compensation by itself. Similarly, gigs with hot names like Prada or Fendi don’t pay much, but models can cash in by landing other campaigns through the increased exposure.

 

Adriana Lima‘s earnings dropped from $7.3 million last year to $6 million, but she still moved up one spot in our ranking to No. 3. Lima has been with Victoria’s Secret since 2000, making her the longest-running Angel. No surprise, her supermodel seniority comes with a super-sized deal, and it’s more lucrative than any other current modeling contract in the company. Most of Lima’s earnings come from her deal with the lingerie retailer.

Of course, an Angel contract isn’t the be-all-and-end-all of fashion. The wingless Kate Moss (No. 7) still managed to pull in $5.7 million, though she took a $3.5 million plunge from last year, when she ranked second.  But at 39, the neo-hippie waif can still rock the bad-girl image while maintaining her title as fashion’s most in-demand supermodel, holding multi-year Vogue eyewear contract, deals with Versace and Rimmel. Moss will also be posing nude for Playboy to celebrate her 40th birthday, according to reports.

“Kate still has enormous international presence,” said Ivan Bart, senior vice president and managing director of IMG models, the New York-based modeling agency that represents Moss. “She’s still doing a lot of modeling and business around the world, and she’s got a number of English and European associations.”

Some new faces on the list this year are Liu Wen and Joan Small. Wen (No. 5), who hails from China, raked in $4.3 million over the past year through deals with blue-chip brands Calvin Klein, Hugo Boss and Estée Lauder. The 25-year-old turned heads when she became the first Chinese model to walk in the Victoria’s Secret Fashion Show. But what truly makes Wen watch-worthy is her potential to cash in on her home country’s exploding fashion market, which is expected to triple in size to $200 billion by 2020.

The Puerto Rican model Smalls (No. 8) became the first Latina ambassador for Estée Lauder in 2010 and has since filled her client list with big names: Victoria’s Secret, H&M, Fendi and Givenchy. “A model of color selling luxury products makes a huge statement. Increasingly, brands are trying to connect with consumers by incorporating diversity into their image, and someone like Joan relates well to the key demographics that advertisers really want to reach,” said Bart, whose agency also represents Smalls.

Some likely candidates to make the list next year: Karlie Kloss, the newest addition to Victoria’s Secret’s lineup, and Kate Upton, the commercial-turned-editorial bombshell who Vogue recently deemed “the hottest supermodel on Earth.” Doutzen Kroes and Alessandra Ambrosio, who dropped off the list this year, could make a comeback.

No. 1: Gisele Bündchen

$42 million
Bündchen’s biggest source of income remains her lucrative merchandising partnerships, which includes a lingerie line, multiple accessory collections and her globally popular Ipanema flip-flops. As Brazil’s retail sector skyrockets, we may see the supermodel mom turn her attention from her modeling to her business ventures, such as her eco-friendly Sejaa Pure Skin Care company.
Agency: IMG

 

No. 2: Miranda Kerr

$7.2 million
The Australian beauty became a Victoria’s Secret Angel in 2007. Kerr also owns a cosmetics line, Kora Organics, which she launched in 2009. This year, the wife of Orlando Bloom continued to rake in millions with old contracts (Victoria’s Secret) and new ones (Mango, David Jones, Lipton, Quantas).

 

No. 2: Miranda Kerr

$7.2 million
Where her career is really taking off, however, isn’t the States or Europe — it’s Asia, where the hugely successful Kerr has nabbed endorsements with companies like EMODA, Samantha Thavasa and Clear.
Agency: IMG

 

 

No. 3: Adriana Lima

$6 million
Lima has been a Victoria’s Secret Angel since 2000, making her the longest-running Angel in the brand’s history. No surprise, her supermodel seniority comes with a supersized contract — most of Lima’s earnings come from her deal with the lingerie retailer.

No. 3: Adriana Lima

$6 million
When Lima isn’t being mom to her two daughters with Serbian basketball player Marko Jaric, the devout Catholic is scooping up endorsements for brands such as Miu Miu, Donna Karan, Mavi Jeans and Metrocity.
Agency: The Society Management

No. 4: Kate Moss

$5.7 million
The shelf life for models can be shorter than a runway catwalk in fashion’s constant flux — unless you’re Kate Moss, who, at 39 years old, is still picking up millions each year thanks to a multi-year Vogue Eyewear contract and deals with cosmetics company Rimmel and Italian designers Versace and Liu-Jo.

 

No. 4: Kate Moss

$5.7 million
Next up: Moss will pose topless for Playboy to celebrate the magazine’s 60th anniversary — and her own 40th birthday — for newsstands next January.

 

No. 5: Liu Wen

$4.3 million
China’s first major supermodel will become an even bigger name internationally as she helps usher in her home country’s exploding fashion market, which is expected to triple in size by 2020 according to the Boston Consulting Group.

 

No. 5: Liu Wen

$4.3 million
Wen, who was also the first Chinese model to walk in the Victoria’s Secret Fashion Show, has a roster of modeling and endorsement deals from some of the biggest names in fashion and beauty, like H&M, Estee Lauder, Calvin Klein, Hugo Boss, making this 25-year-old one to watch.
Agency: The Society Management

 

No. 6: Hilary Rhoda

$4 million
Having your mom as your manager can get a bad wrap, but something’s clearly working for Rhoda and her mother, Marianne. The 26-year-old is currently in her seventh year with Estee Lauder, an endorsement that has only more grown lucrative in her years of loyalty. (Elite NYC)

 

No. 6: Hilary Rhoda

$4 million
Outside of the cosmetics company, Rhoda inked deals with Nike and Hugo Boss, and she still rocks the runway for her high-profile clients such as Ralph Lauren and Victoria’s Secret.
Agency: Elite NYC

 

No. 7: Carolyn Murphy

$3.6 million
Murphy’s classic all-American looks have wowed the fashion world ever since she first began modeling as a tan 17-year-old in sunny Panama City, Fla. Since then, she’s worked with some of the most eminent names in fashion, from Steven Meisel and Mario Testino to Karl Lagerfeld and the late Helmut Newton.

 

No. 7: Carolyn Murphy

$3.6 million
Murphy has represented Estée Lauder since 2001, and she continues to appear in the company’s advertisements today. This year, the host of Project Runway: All Stars landed contracts with Coach, Ann Taylor Loft and Carlo Pazolini.
Agency: IMG

 

No. 8: Joan Smalls

$3.5 million
Smalls is a newcomer to FORBES’ list this year, but the Puerto Rican model found stardom in the industry long before that. She already topped Models.com’s rankings back in September, and she’s also the first Latina ambassador for Estee Lauder.

 

No. 8: Joan Smalls

$3.5 million
Smalls’ career kicked off in 2010 when she was handpicked to walk exclusively for Givenchy, and since then she’s posed for Chanel, Lacoste, Calvin Klein Jeans and covered Vogue, Harper’s Bazaar and GQ.
Agency: IMG

 

No. 9: Candice Swanepoel

$3.3 million

Hailing from South Africa, Swanepoel was first discovered in a flea market at the age of 15. an An expert at Instagram selfies, she now joins Victoria’s Secret Angels elite posse.

 

No. 9: Candice Swanepoel

$3.3 million
Like many of the other Angels, Swanepoel’s contract with the lingerie giant is her biggest paycheck, but work from Versace, Juicy Couture and Max Factor helped bump Swanepoel up to number nine on the FORBES list this year.
Agency: IMG

 

No. 10: Lara Stone

$3.2 million
Stone turned heads in 2010 when she signed an exclusive deal with Calvin Klein that placed her in ads for Calvin Klein Jeans, ck Calvin Klein and Calvin Klein Collection — the first time in years a model appeared in ads for several of the company’s brands at once. The Dutch-born blonde continues to model for Calvin Klein’s jeans, jewelry and accessories lines, though her total earnings dipped this year due to time off Stone took before the May birth of her son.

 

No. 10: Lara Stone

$3.2 million
Stone turned heads in 2010 when she signed an exclusive deal with Calvin Klein that placed her in ads for Calvin Klein Jeans, ck Calvin Klein and Calvin Klein Collection — the first time in years a model appeared in ads for several of the company’s brands at once. The Dutch-born blonde continues to model for Calvin Klein’s jeans, jewelry and accessories lines, though her total earnings dipped this year due to time off Stone took before the May birth of her son.

About admin

Xposure Modeling
Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

DKNY

banner 1

CK

banner2

XPOSURE MENS

banner4

Your Company here

banner3

Your Company here

banner3

Your Company here

banner3

Your Company here

banner3

Advertisement

banner3

Random Articles

Dolce & Gabbana Spring/Summer 2012   With men's hair trends for Spring/Summer 2012 leaning toward the long .

Thank you To all Sponsors,  Models and Devil’s Martini Night Club also the Fashion Designers KayT, .

Angelina Jolie, Oscar 2012: This was the dress that defined the year. Angelina .

Login